ANAHEIM, Calif. – FOR IMMEDIATE RELEASE – Labeltronix has expanded its finishing capabilities to add the high-impact option of high build varnish using screen printing onto labels.
The company’s new Flatbed Screen Printing Unit allows printing on labels with ink that “builds” to a depth and thickness that makes the lettering or image “stand up” and stand out with vibrant colors and a glossy look.
This high-impact screen printing process works by pressing ink through a stencil and woven mesh screen with a squeegee, producing a heavy ink deposit wherever a raised effect is desired on the label.
Shoppers are often attracted to these labels that are more noticeable and “touchable†with a 3-dimensional appeal.
“Our customers asked us for additional embellishments to create high impact labels, and we’re happy to respond by adding it to our finishing capabilities,” said Shawn Plunkett, General Manager of Labeltronix.
To learn more about screen printing from Labeltronix, visit www.labeltronix.com/capabilities/spot-varnish.
